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Penguin is refreshing regularly!

Added March 2013: See the end of this post for two updates. John Mueller stated that he may not have spoken clearly about Penguin. I feel that I need to make an apology, and no it’s not just because I...

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Penguin 2.0 “recoveries”– Graphs of WMT impression data.

Penguin 2.0 was released on May 22 and while I have seen many articles written about the type of sites and the types of backlinks that were affected, I have not seen many recovery stories.  Because...

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Is Penguin Recovery Possible?

After a long wait of almost eight months, the Penguin algorithm finally updated.  If your site was affected by Penguin back on April 24, 2012 May 25, 2012 or October 5, 2012 and you have been working...

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Do nofollow links need to be added to a disavow file?

There is some confusion in the SEO world in regards to whether or not nofollowed links need to be removed when dealing with an unnatural links penalty.  Here is what John Mueller from Google says on...

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Penguin recovery is possible, but cleaning up links is NOT enough.

It has now been over six weeks since Penguin 2.0 was released and I have yet to see any credible cases of recovery.  Recently, in a Webmaster Central Hangout, John Mueller gave some vital information...

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Are sitewide links bad?

When site owners are reviewing their link profiles they will often get really concerned when they see they have hundreds of links from one domain, especially if that link contains anchor text.  For...

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A theory about how Penguin and the disavow tool work.

There is so much confusion about how the disavow tool works.  Does it only start working when there is either a reconsideration request filed or an update of the Penguin algorithm, or does it really...

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Not seeing evidence that your disavow file has been updated? It’s a bug.

Usually when you update your disavow file, you’ll see a message in Webmaster Tools that looks like this:     However, quite often I have seen it happen where a disavow file is updated, but no message...

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Can you recover from Penguin by 301 redirecting your homepage to a page...

I came across something very interesting on a Google Webmaster Central Office Hours video today.  A participant asked John Mueller whether it was possible to remove bad links to your site by doing some...

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Penguin is not just about bad links – John Mueller says there are other...

If you have been working diligently on cleaning up your backlink profile in order to recover from the Penguin algorithm, you may also want to have a thorough look at your on page factors as well.  John...

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The Google Penalty Newsletter

Keep up to date on the latest news in regards to Google Penalties and algorithm changes such as Penguin and Panda by signing up for the newsletter: Email Address A few times a month I’ll send you a...

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Here is what Google says about footer links and penalties.

There seems to be a lot of confusion as to whether or not linking in the footer of clients’ sites back to your site would be considered unnatural by Google.  Recently, in a Whiteboard Friday video on...

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Apparently you can tell if a link has been disavowed. So I did some experiments…

Did you know that it is possible to tell whether or not Google has disavowed a link that is in your disavow file?  This is HUGE news.  John Mueller from Google has told us several times that some links...

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Switching to https? What happens to your disavow?

I have had a number of questions about this recently so I thought it would be good for me to write an article that would help to explain what happens to your disavow file when you switch to https. Does...

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Penguin is refreshing soon, but what happens to links you disavow now?

I am seeing a lot of confusion on the web in regards to Google employee Gary Illyes’ statement that Penguin will be refreshing in the next few weeks.  According to an article on Search Engine Land,...

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The difference between an algorithm update and refresh.

Today, Google’s Pierre Far, cleared up some of the confusion in regards to what is happening with the latest Penguin rerun.  He said that it was a refresh that was designed to help sites who had...

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Something is terribly wrong with Penguin 3.0.

This last year has been agonizing for anyone who has been trying to escape the grips of Google’s Penguin algorithm.  I have spoken with so many webmasters who have diligently been auditing links and...

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Can you escape Penguin by disavowing alone?

There sure was a lot of drama last week as the SEO community discussed the comments left in this Whiteboard Friday posted by Moz. Paul Macnamara, whom I respect greatly when it comes to figuring out...

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Switching to https? What happens to your disavow?

I have had a number of questions about this recently so I thought it would be good for me to write an article that would help to explain what happens to your disavow file when you switch to https. Does...

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Penguin is refreshing soon, but what happens to links you disavow now?

I am seeing a lot of confusion on the web in regards to Google employee Gary Illyes’ statement that Penguin will be refreshing in the next few weeks.  According to an article on Search Engine Land,...

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